Team Roberts is bringing Las Vegas to MotoGP in an all-American collaboration with F1 MAX-X and MGM's Treasure Island Hotel and Casino, Las Vegas.
In a bid to expand the popularity of MotoGP racing in North America, Kenny Roberts, Team Roberts and F1 MAX-X have teamed up to drive interest in the world renowned sport across the USA.
Several global corporations based in North America have shown a lot of interest in the development of MotoGP racing. With the likelihood of a second running of the MotoGP series in the US, with a stop at both Laguna Seca's Mazda Raceway and Indianapolis, the potential to reach hundreds of thousands more Americans is greatly increased.
Kenny Roberts, Sr. stated, "We're excited about this development. We are fortunate that we are in this position to introduce these companies to MotoGP."
Alex Copson, President of F1 MAX-X believes that with the help of Kenny Roberts, they can make MotoGP one of the "hottest sports in the US". He called MotoGP racing an "exciting, trendy sport which parallels the values that Las Vegas represents; adrenalin, drama, glamour and excitement.'
